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Logo Placement
- Is the high-quality version of the logo being used?
- Is it positioned in your school’s specific designated spot?
- Is there enough “clear space” around the logo so it doesn’t look cramped?
Colour Palette
- Does the design use the core school colours?
- Are the colours consistent with the physical branding (uniforms, signage)?
- Is the contrast high enough so that any text is easy to read against the background?
Typography & Fonts
- Is the headline written in the designated headline font?
- Is the body text set in your standard neutral font?
- Are you avoiding “font creep” (using more than two or three different fonts in one design)?
Layout & Hierarchy
- Is the main title positioned in a designated area?
- Is the primary content or image centered and clear?
- Is the layout clean and organised rather than cluttered?
Mandatory Information
- If applicable, has your Trust information/logo been included?
- Are any required website URLs or contact handles present and correct?
Overall “Feel”
- Does the post look like it belongs to the school at a single glance?
- Would this design look professional if it were printed on the school’s headed paper?
